Maggie has twenty years of experience working in media. She is a writer and editor on car insurance and related issues. Before joining Insure.com, she reported on health, education and lifestyle for magazines, websites and newspapers in Nevada.
Leslie Kasperowicz is an insurance educator and content creation professional with nearly two decades of experience first directly in the insurance industry at Farmers Insurance and then as a writer, researcher, and educator for insurance shoppers writing for sites like ExpertInsuranceReviews.com and InsuranceHotline.com and managing content, now at Insurance.com.
Why you can trust Insure.com
Quality Verified
Allstate home insurance rates are lower than most major competitors. Home insurance shoppers looking for a broad range of policy offerings and solid customer service experience will want to consider Allstate, which was rated highly for customer satisfaction by 83% of its customers in the survey.
The Insure.com 2024 Best Home Insurance Companies ranking finds Allstate at No. 5 overall, tying with American Family.
Allstate received 4.2 stars (actually, 4.24) and ranked well in every category of an Insure.com survey of insurance consumers, although it didn’t win any. As one of the biggest home insurance companies in the nation, Allstate is on solid financial footing and has an AM Best rating of A+. The company has no trouble paying claims, and customers rated it well for claims handling. Respondents in the survey didn’t score Allstate particularly highly for discounts, but lower premiums may make up for that.
AM Best's Financial Strength Rating is an independent opinion of an insurer's financial strength and ability to meet its ongoing insurance policy and contract obligations.
Below is Insure.com’s review of the company. It’s based on third-party metrics, including two J.D. Power studies (Home Insurance Study and Property Claims Satisfaction Study) and an in-depth survey of insurance customers. Find the full methodology here.
Allstate’s home insurance rates are low compared to many other major home insurance companies; it was the second-cheapest company we ranked. The table below displays the average annual rate by company.
Allstate came in just behind Erie, State Farm and American Family for customer satisfaction with 83% of its customers giving it high marks in this category. Another metric to consider: J.D. Power’s 2023 Home Insurance Study of overall customer satisfaction gave Allstate 809 out of 1,000. That’s below the average of 819.
When asked to rate policy offerings, 81% of Allstate respondents said they were satisfied with the company’s selection. That lands Allstate in the middle for this category. Erie won the category at 86%.
Allstate scored well on the ease-of-service metric, at 82%; most companies scored in the 80s here, with American Family topping the list at 89%
Generally, yes; 84% of Allstate customers said they would recommend it to others. While it wasn’t the top rating, Allstate beat out competitors like Farmers. Erie led this category at 95%.
Of the Allstate customers surveyed, 74% said they trust the company. Trust is generally a difficult category, but Allstate landed in the middle of the pack in this category, which was led by American Family.
Allstate performed well in this category, with 89% of respondents saying they plan to renew. However, only a few companies scored lower; every company surveyed earned scores in the 80s and 90s for renewals. At 97%, Erie had the best score.
For claims handling, Allstate earned a score of 83%, higher than most companies on the list. In fact, it came second only to Erie, which scored an impressive 92%, and was the only other company to score above 80%.
Another metric to consider: In J.D. Power’s 2023 Property Claims Satisfaction study, Allstate’s score of 868 was just below the average of 874.
When we asked customers to rank the top three things their insurance company does best, 44% of Allstate customers chose digital experience. Two other companies, Travelers and Progressive, tied with Allstate here, for what was the highest score in the category.
The Allstate app has 4.8 stars in the Apple App Store and 3.8 stars in the Google Play store.
Allstate customers didn’t rate it as highly for bundling as competitors; 39% chose bundling auto and home policies as one of the company’s three best attributes. Most companies scored below 50% here, although Erie’s winning score was 73%.
Allstate’s average bundling discount is in the middle at 16%. It’s not the biggest but is a larger discount than many competitors, including Farmers.
Allstate received an average rating in the discounts category, similar to many competitors. Only one company, American Family, broke 50% here – with 54% – to top the category.
Note: *Allstate is currently not writing new home insurance policies in California.
Founded in 1931 during the Great Depression, Allstate first wrote auto insurance and then moved into other types of coverage. Allstate has grown into a Fortune 500 company offering home, auto, motorcycle and many more specialty policies across the U.S. Allstate is one of the top 10 writers of home insurance in the nation and sells insurance online and through local agents.
The company launched the Allstate Foundation in 1952 to advance racial equality and build non-profit leaders through its Nonprofit Leadership Center. In 2020, during the COVID-19 pandemic, it offered Shelter-in Place Payback, which put nearly $1 billion back in the pockets of auto insurance customers.
Sources:
Allstate. “Allstate Identity Protection.” Accessed January 2024.
Allstate. “Our History.” Accessed January 2024.
Allstate. “Welcome Home.” Accessed January 2024.
J.D. Power. “2023 U.S. Property Claims Satisfaction Study.” Accessed January 2024.
J.D. Power. “2023 U.S. Home Insurance Study.” Accessed January 2024.
Insure.com in the fall of 2023 surveyed more than 1,750 insurance consumers (1,151 people with home insurance). The survey was conducted by online market research company Slice MR.
Respondents were asked to name their home insurer and then grade it in the following categories: customer satisfaction, ease of service, claims satisfaction and policy offerings. The percentage of respondents who said they were satisfied or very satisfied with their insurer is presented in the results.
Respondents were then asked to pick their insurer’s top three attributes out of more than a dozen presented – including digital experience, discounts best for auto/home bundling and best for discounts. The number of responses for each attribute were totaled before dividing by the number of each company’s customers who responded to that survey question to create a percentage.
Respondents were then asked if they would recommend their home insurer to someone else and if they planned to renew their policies. The percentage who said yes is presented in the results.
Finally, respondents were given the statement “I trust my insurance company” and asked if they strongly agreed, agreed, disagreed or strongly disagreed with the statement. The percentage of those who said they agreed or strongly agreed is presented in the results.
The editors compiled the survey results and then selected – based on the number of survey responses – the top companies for further evaluation.
They then collected AM Best data, which measure financial strength, and National Association of Insurance Commissioners’ complaint data, which ranks a company by the number of customer complaints it receives. The Insure.com team identified the NAIC company code or codes that were the primary underwriting companies for each carrier and line of business using total annual premiums. The associated NAIC complaint index score was used in the calculations. If more than one underwriting company was identified for a line, the editors used a weighted average of the NAIC complaint index scores.
They also collected insurance rate data from Quadrant Information Services.
With the help of Prof. David Marlett, Ph.D., Managing Director of the Brantley Risk and Insurance Center at Appalachian State University, the editors created a rating system to determine which insurance companies were best in each sector. For home insurers, we took the following and gave each a weight.
Each insurer was awarded between half a star and 5 stars. No company in the ranking received less than half a star in any category, and 5 stars was the most any insurer could receive.